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Google Tips

How to use Google efficiently

Back to Basics

Before searching
1. Define your topic in precise words
2. Avoid words with multiple meanings
3. Translate words in other relevant languages

Collect new keywords while searching

How to search
1. Ignore stop words (the, of, in, an…), lower/upper case letters and accents
2. Use quotation marks (" ") to search for exact phrasing
3. Forget truncation (* ?) in Google
4. Add operators to refine your search
5. Separate keywords with a single space

Results are sorted by relevance according to Google's algorithm

What about the conversational search experience?

Add &pws=0 to the end of a Google query URL to remove history-based personalisation

Search Settings (under Settings):
- Define the number of results displayed per page
- Choose to open or not selected result in a new browser window
- Opt for another language

Advanced Search

Narrow your results by using the Advanced Search (under Settings)

Find pages...
- in a selected language
- published in a particular region
- updated within a specified time 
- limited to a specific site or domain
- retrieved by its whole content, title, web address or links
- in a special format
- free to use

Gain in efficiency from using Google operators